(HOLLYWOOD PRESS CORPS) — LOS ANGELES — August 8th, 2019 — The New Experience recently played the exclusive Los Angeles Whiskey bar, the Seven Grand. Located in the heart of downtown Los Angeles the Seven Grand is Los Angeles’ hottest venue for music and top shelf whiskey. The atmosphere was oozing with cool as the band arrived. Brandino arrived early and took up a spot in the VIP area that had been set aside for the band. The Seven Grand features a Whiskey bible and makes amazing top shelf cocktails. The management for Seven Grand are super nice and were so stoked to have Brandino, Robby Krieger, Ed Roth and Dale Alexander play music for the night.
The featured singer was Haley Reinhart. Haley is a singer and songwriter from Illinois who is a top winner from American Idol. She’s currently on Interscope records. She sings so well with the New Experience. Brandino and Robby are so supportive of other musicians which is really rare in the LA music scene. Haley has passion for singing and is so talented.
The New Experience got started with Booker T and the MG’s iconic tune, Green Onions. The New Experience was in the groove on this Thursday night. Brandino’s bass line had a heavy, confident feel. This was the best performance of the Robby Krieger fronted band. Next up, The New Experience played Valdez. Robby played a cool solo on guitar and Ed Roth played a cool clavinet solo. Ed Roth is such an important member of the New Experience. He has the ability to lay down a steady groove, but he also has the most amazing jazz chops in the business. Ed has played with everyone. Ed is known as a session player and someone with a lot of feel. Ed has a real upbeat spirit and loves to play keyboard.
The band picked up the pace on Revelation and went into a cool groove on a song called Breezin. The New Experience went on to play Event Horizon which is the grammy winning tune that Brandino and Robby wrote together. Robby brought it back to their blues roots with Red Rooster. They also played the jazz standard, Favorite Things. One more blues tune was Albert King’s Born Under a Bad Sign. They took it back to the Doors with Riders on the Storm. This is such a cool song that everyone at Seven Grand instantly recognized.
One thing that a lot of people might not know is that the Doors didn’t originally have a bass player. Ray Manzerak played the bass lines on an organ using the pedals. Maybe for this reason, Robby has cool organs and great keyboard players that come and sit in. Legendary Hammond Organ player, Brian Auger stopped by to play with the New Experience on Light My Fire. Brian is known for playing with Sonny Boy Williamson and Jimi Hendrix in the 60s. He sounded great on Thursday at the Seven Grand.
Dale Alexander on drums was a real treat. The stage at Seven Grand doesn’t look like much, but the sound was perfect. Dale plays so well with Brandino. He has a lot of feel and doesn’t play too loud.
The young crowd at Seven Grand was really into the performance. Seven Grand is one of downtown LA’s hottest bars and the scene on Thursday was off the hook. We look forward to the next performance of the New Experience!