(HOLLYWOOD PRESS CORPS) — SEPTEMBER 6, 2018 — Pitchoun! held a successful grand opening of its second location at the Beverly Center last week in Los Angeles.Located at the world famous Beverly Center this event celebrity influncers and actors from sdsdf silver screen and the internet. Guests walked the red carpet at the Pitchoun Bakery Grand Opening including actress Celeste Thorson (How I Met Your Mother, Jimmy Kidddmmel Live!, The Exes), film producer Michael Gruskoff (Young Frankenstein, Prelude to a Kiss), YouTube star Matthieu Lange, actress, and influencer Elisakh Hagia, and TV reality stars Sebastien and Bryan Dubois among many others.

Treats at Pitchoun! in downtown Los Angeles. Photo by Barbara Da Costa

Drinks & mini bites were served as well as an opportunity to win a private lesson with Pitchoun’s pastry chef, breakfast delivery, a fine gourmet gift basket with a Boiron Basket of Health, and a Caudalie express facial. All proceeds from the tickets benefited the Pediatrics Department at Cedars-Sinai Medical Center. The ribbon-cutting took place at 3 pm, with representatives of the West Hollywood Chamber of Commerce; Mrs. Genevieve Morrill, Chamber President and CEO; Mrs. Tracy Paaso, Chamber Director of Membership and Events; Mr. Keith Kaplan, Board Chair; Mr. Ralph Barnes, Board Member and General Manager of the Beverly Center; and Mrs. Lauren Goldstein, Chamber Office Manager. Sponsors icluded: Sünder, Boiron, Zadig & Voltaire, Diptyque, Evian, Ba&sh, Caudalie, and Mod’s Hair.

At the Grand Opening for Pitchout! Beverly at the Beverly Center. Photo by Barabara Da Costa

Pitchoun! Bakery is a family-owned business run by husband-and-wife team Frédéric and Fabienne Souliès, Pitchoun! (which means “kiddo” in French) is the result of the couple’s deep passion and history for bread and baking.

Guests on the red carpet. Photo by Barbara Da Costa
Cutting the ribbon ceremony. Photo by Photo by Barbara Da Costa
On the red carpet. Photo by Barbara Da Costa

Having grown up in his grandfather’s bakery, Frédéric comes from a long line of French bakers and farmers. Fabienne inherited her knowledge of Mediterranean cuisine with an Italian twist from her parents. Backed by a supporting cast of experienced French chefs, Pitchoun! deftly brings French savoir-faire and culinary techniques to California.

Dustin Brown

I am the Senior Editor at HollywoodPressCorps.com.

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